Cell phone becomes latest venue for advertising
For many of the 255 million Americans with cell phones, the gadgets are indispensable for...
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The New Rules of Viral Marketing: How Word-of-Mouse Spreads Your Ideas for Free
“You and I are incredibly lucky.
For decades, the only way to spread our ideas was to buy expensive advertising or beg the media to write (or broadcast) about our products and services. But now our organizations have a tremendous opportunity to publish great content online—content that people want...
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Trust Economies: Investigation into the New ROI of the Web
44.04.TrustEconomy.pdf (543,5 kB)
Julien Smith and Chris Brogan “If You Build It, They Won't Come What happened to the early days? You built a baseball stadium, a store, a web app, and people flocked to it... now what? We are suspicious of marketing. We don't trust strangers as willingly....
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Service Quality Institute is the global leader in customer service skills and brings you all the materials necessary to improve your customer service. The founder and president is John Tschohl (pronounced Schole). "Time" magazine calls John a "customer service guru".
The Customer Service Zone was created to provide practical information to help companies, organizations and employees provide more effective customer service. Regardless of type of business, or sector you'll find valuable, and often free information here.
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Our primary goal is to serve as the number one information service provider to companies that target youth.
Billed as the authority on Buzz Marketing
Seth Godin is a bestselling author, entrepreneur and agent of change. This is his blog. Read it daily!
An online marketing magazine delivering breaking news, analysis and industry data geared to corporate branding professionals.
What is Guerilla Marketing: It is a body of unconventional ways of pursuing conventional goals. It is a proven method of achieving profits with minimum money.
News
04/28/2008 08:31
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04/28/2008 08:28
Studios heavily marketing summer films
A number of Hollywood studios are sparing no expense to market those films they expect to be summer...
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04/28/2008 08:26
Ad Track: Spike Lee directs for Nokia, with consumers' help
Moviemaker Spike Lee will do a short film for cellphone company Nokia that will be created...
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04/20/2008 20:49
One in a Billion: China's Youth Yearn for Individuality
Almost from the moment Beijing won the rights to host the 2008 Summer Olympics, China has been in...
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04/20/2008 20:46
Movie Tie-Ins Coming Soon to Everywhere Near You
Ah, summer. A season of secret identities, spandex bodysuits and the crack of the bullwhip. Yep, a...