Marketing Adventure: Indiana Jones on DVD

05/09/2008 09:46

IT'S BEEN NEARLY 20 years since the last "Indiana Jones" movie hit theaters. That's a long time to wait for a follow-up, but the fourth installment, "Indiana Jones and the Kingdom of the Crystal Skull," is due out later this month. To commemorate the resurrection of the franchise, Paramount is releasing all three movies in a three-disc "Adventure Collection."

But it's been only five years since the studio released its previous collection of these films, with more in-depth documentaries and exhaustive features. In fact, the "Adventure Collection" will soon be obsolete: When "Crystal Skull" arrives on DVD, there will surely be a new and more thorough set of the quadrilogy.

As a result, the set feels more like a marketing endeavor than a cinematic one. Still, the new interviews with cast and crew (including, curiously, actors in the new film) reveal new trivia for die-hard fans, and short, informative documentaries re-create the movie's pre-CGI special effects. Toht's melting face in "Raiders"? Yarn and gelatin.

Read more here.

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